Most marketing agencies chose the legal niche because it's profitable. I chose personal injury because it's personal.
I lost my father in a bike accident.
My family went through the experience of being personal injury victims: the confusion, the fear, the overwhelming need to find someone who would fight for us. I know what it feels like to sit in a hospital and not know what comes next. I know what it feels like to search for an attorney and wonder if you can trust them.
That experience changed everything about how I think about the websites and marketing I build for PI firms. When an accident victim lands on your website at 2 AM, they're not looking at your design aesthetically. They're looking for a reason to trust you. They're looking for someone who understands what they're going through. They need to feel, in seconds, that this attorney is going to fight for them.
That's what I build. Websites and marketing strategies that make injured people feel safe contacting you.
My name is Pradhum Dohare. I taught myself web design during the pandemic in 2020, after spending five years as a government employee. I built my first website for a client I found on LinkedIn. Then another. Then another. In 2023, I went full-time and founded Boominghype.
I've built websites for businesses like FunkeyB, Spencer Firm, and DeRose Insurance, each time refining my approach to design, speed, and conversion. Now I'm focused entirely on personal injury law firms. Because this is where my experience, my skills, and my personal understanding of what victims go through come together.
